Businessaire

andrew poesaste's random musings

iPadesque devices rising newspapers from the grave

While traveling through Sweden in January I said to a friend that I thought the ‘newspaper’ was dead or at least dying a slow death to which he replied with some reasons why he thought it would stay alive.
Judging from the NYTimes, Washington Post and News Corporation stock prices over the last five years it [...]

 

iPhone Applications

Since I have been traveling I have been noticing how some companies are using iPhone Applications, in the perfect way.
They are adding value and convenience to the customer and leading to either sales or a better experience of the existing product or service offering.
For example the Tate museum in London has an iPhone application to [...]

 

Of Course! EVERYone can make money now

Since my last post, something new has come to my attention which is the answer! My perspective was solely for a little guy trying
to make money on facebook but not from a billionaire with ties to the technology world has done it, who am I talking about? Mark Cuban, who is doing a joint venture [...]

 

New Property Marketing

There is a young real estate agent on the Gold Coast named Regan Allard, works for Ray White Broadbeach is taking marketing prestige homes to new heights literally. I sore the video and thought it was pretty innovative and original, he told me that he is trying to achieve the highest watched prop video in [...]

 

Make your product pink!

So you want to market a new product, not on performance of your product or how superior your product is to competitors? Well the answer is simple make your product pink. Motorola with their V3 had tremendous success not because their product was better or anything great just that it was pink. The mobile phone [...]

 

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